EMPIRE STATE BUILDING LAUNCHES FIRST ANNUAL PHOTO CONTEST EXCLUSIVELY FOR CHINESE VISITORS
New York, NY, September 20, 2016 – Empire State Realty Trust, Inc. (NYSE: ESRT) today announced the launch of its first annual “Journey to the Heart of New York City” photo contest exclusively for Chinese fans of the Empire State Building (ESB). Amateur photographers of any skill level may submit original images highlighting the iconic landmark or the views from its world famous Observatory via Sina Weibo or WeChat for a chance to win a Nikon 3200 DSLR camera with customized with Empire State Building camera strap.
Coinciding with Golden Week, a popular time of year for Chinese citizens to travel, ESB’s photo contest invites Chinese visitors, fans, and students to share their travel memories of the must-see destination.
“The Empire State Building is the most recognizable and photographed landmark in New York City. What a better way to enhance a visit to the top of the heart of New York City than to enter the photo competition,” said Anthony E. Malkin, Chairman, and CEO of ESRT.
There are two ways to enter the contest: 1) Entrants must follow the official Sina Weibo account of the Empire State Building and tag @ESB in the photo, or 2) Entrants must follow the official WeChat account (ID: esbochina) and submit photos via private message. Entries will be accepted from September 20, 2016, through October 21, 2016. The winner will be announced in November 2016.
For the official contest rules, and more information about the judging process, please visit Sina Weibo or esbochina on WeChat.
About the Empire State Building
Soaring 1,454 feet above Midtown Manhattan (from base to antenna), the Empire State Building, owned by Empire State Realty Trust, Inc., is the “World’s Most Famous Building.” With new investments in energy efficiency, infrastructure, public areas and amenities, the Empire State Building has attracted first-rate tenants in a diverse array of industries from around the world. The skyscraper’s robust broadcasting technology supports all major television and FM radio stations in the New York metropolitan market. The Empire State Building was named
America’s favorite building in a poll conducted by the American Institute of Architects, and the Empire State Building Observatory is one of the world’s most beloved attractions as the region’s #1 tourist destination. For more information on the Empire State Building, please visit www.empirestatebuilding.com, www.facebook.com/empirestatebuilding, @EmpireStateBldg, www.instagram.com/empirestatebldg, www.youtube.com/esbnyc or www.pinterest.com/empirestatebldg/.
About Empire State Realty Trust
Empire State Realty Trust, Inc. (NYSE: ESRT), a leading real estate investment trust (REIT), owns, manages, operates, acquires and repositions office and retail properties in Manhattan and the greater New York metropolitan area, including the Empire State Building, the world's most famous building. Headquartered in New York, New York, the Company's office and retail portfolio covers 10.1 million rentable square feet, as of June 30, 2016, consisting of 9.4 million rentable square feet in 14 office properties, including nine in Manhattan, three in Fairfield County, Connecticut and two in Westchester County, New York; and approximately 724,000 rentable square feet in the retail portfolio.
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